The platform dedicated to SMEs for access to Asian markets

Asian markets today represent a valid and profitable opportunity to promote and market Italian consumer products.

High growth markets, hundreds of millions of consumers with a growing average income and avid for imported products.

In particular, in the consumer products sector, improved lifestyles and the emulation of western behavior lead to a continuous and growing demand for imported products from countries such as Italy, which in the collective imagination represent luxury, dolce vita, quality.

Also attention to the self well-being and interest in products from a certified and guaranteed supply chain leads to preferring imported products even if at a higher cost than local one.